Hi, I’m Madison!

I design experiences that just make sense.

UX/UI designer with 4+ years of experience in SaaS and B2B products. I focus on making things make sense, combining systems-thinking with strong visual design to create intuitive and impactful experiences.

View case studies

Based In

Columbus, OH

Multi-Industry

B2B, Healthcare, Saas

End-to-End Scope

UX, UI, Digital

Design Experience

4+ years

My Work

Selected work & product impact.

Simplifying Airport Navigation

UX/UI

2026

An intuitive experience that helps travelers move confidently through complex environments.

Frost Buddy Email Templates

Digital Design

2025

Conversion-focused email layouts optimized for engagement, product marketing, and promotions.

Designing for Parallel User Journeys

UX/UI

2025

A cohesive web experience that supports condition-specific paths within a single, consistent system.

Compound Connection Full Brand Identity

Brand

2026

A cohesive web experience that supports condition-specific paths within a single, consistent system.

Bringing Kyntra Bio’s New Era Online

UX/UI

2026

A website redesign for Kyntra Bio focused on simplifying complex content and bringing a new brand to life.

Reimagining Student Collaboration

UX/UI

2024

A unified platform that streamlines how students connect, study, and share resources.

See more

About Me

A little about me.

Hi, I’m Madison! A UX/UI and digital designer focused on making things make sense. I’m big on clarity, systems, and understanding the “why” before anything else. My work lives at the intersection of strategy and aesthetics, creating experiences that are clean, functional, and designed with purpose.

Learn more

AI in Design

AI changed the tools, not the craft.

I use AI to accelerate exploration, iteration, and execution across my workflow. It’s embedded in my process, but the thinking behind the work stays the same: intentional, user-centered, and grounded in solving real problems.

Claude

Structuring

Breaking down complex problems

Notion AI

Documentation

Structuring research and insights

FigJam AI

Mapping

Visualizing flows and journeys

Figma AI

Exploration

Testing layouts and structure

Lovable

Prototyping

Building interactive concepts

FAQs

Frequently asked questions.

What kind of designer are you?

What does your design process look like?

How do you approach solving a new problem?

What industries have you worked in?

Are you open to full-time opportunities?

How do you measure the success of your work?

Created with care.

ッ I’m happy you’re here. I hope you found something worth taking with you.

Hi, I’m Madison!

I design experiences that just make sense.

UX/UI designer with 4+ years of experience in SaaS and B2B products. I focus on making things make sense, combining systems-thinking with strong visual design to create intuitive and impactful experiences.

View case studies

Based In

Columbus, OH

Multi-Industry

B2B, Healthcare, Saas

End-to-End Scope

UX, UI, Digital

Design Experience

4+ years

My Work

Selected work & product impact.

Simplifying Airport Navigation

UX/UI

2026

An intuitive experience that helps travelers move confidently through complex environments.

Frost Buddy Email Templates

Digital Design

2025

Conversion-focused email layouts optimized for engagement, product marketing, and promotions.

Compound Connection Brand Identity

Brand

2026

A cohesive web experience that supports condition-specific paths within a single, consistent system.

Designing for Parallel User Journeys

UX/UI

2025

A cohesive web experience that supports condition-specific paths within a single, consistent system.

Bringing Kyntra Bio’s New Era Online

UX/UI

2026

A website redesign for Kyntra Bio focused on simplifying complex content and bringing a new brand to life.

Reimagining Student Collaboration

UX/UI

2024

A unified platform that streamlines how students connect, study, and share resources.

See more

About Me

A little about me.

Hi, I’m Madison! A UX/UI and digital designer focused on making things make sense. I’m big on clarity, systems, and understanding the “why” before anything else. My work lives at the intersection of strategy and aesthetics, creating experiences that are clean, functional, and designed with purpose.

Learn more

AI in Design

AI changed the tools, not the craft.

I use AI to accelerate exploration, iteration, and execution across my workflow. It’s embedded in my process, but the thinking behind the work stays the same: intentional, user-centered, and grounded in solving real problems.

Claude

Structuring

Breaking down complex problems

Notion AI

Documentation

Structuring research and insights

FigJam AI

Mapping

Visualizing flows and journeys

Figma AI

Exploration

Testing layouts and structure

Lovable

Prototyping

Building interactive concepts

FAQs

Frequently asked questions.

What kind of designer are you?

What does your design process look like?

How do you approach solving a new problem?

What industries have you worked in?

Are you open to full-time opportunities?

How do you measure the success of your work?

Created with care.

ッ I’m happy you’re here. I hope you found something worth taking with you.

Hi, I’m Madison!

I design experiences that just make sense.

UX and Digital Designer with 4+ years of experience. I focus on making things make sense, combining systems-thinking with strong visual design to create impactful brands and experiences.

View all work

Based In

Columbus, OH

Multi-Industry

B2B, Healthcare, Saas

Design Focus

UX, UI, Digital

Design Experience

4+ years

My Work

Selected work & product impact.

Simplifying Airport Navigation

UX/UI

2026

An intuitive experience that helps travelers move confidently through complex environments.

Frost Buddy Email Templates

Digital Design

2025

Conversion-focused email layouts optimized for engagement, product marketing, and promotions.

Compound Connection Brand Identity

Brand

2026

A professional healthcare brand identity designed to feel approachable, and provider-focused.

Designing for Parallel User Journeys

UX/UI

2025

A cohesive web experience that supports condition-specific paths within a single, consistent system.

Bringing Kyntra Bio’s New Era Online

UX/UI

2026

A website redesign for Kyntra Bio focused on simplifying complex content and bringing a new brand to life.

Reimagining Student Collaboration

UX/UI

2024

A unified platform that streamlines how students connect, study, and share resources.

See more

About Me

A little about me.

Hi, I’m Madison! A UX/UI and digital designer focused on making things make sense. I’m big on clarity, systems, and understanding the “why” before anything else. My work lives at the intersection of strategy and aesthetics, creating experiences that are clean, functional, and designed with purpose.

Learn more

AI in Design

AI changed the tools, not the craft.

I use AI to accelerate exploration, iteration, and execution across my workflow. It’s embedded in my process, but the thinking behind the work stays the same: intentional, user-centered, and grounded in solving real problems.

Claude

Structuring

Breaking down complex problems

Notion AI

Documentation

Structuring research and insights

FigJam AI

Mapping

Visualizing flows and journeys

Figma AI

Exploration

Testing layouts and structure

Lovable

Prototyping

Building interactive concepts

FAQs

Frequently asked questions.

What kind of designer are you?

What does your design process look like?

How do you approach solving a new problem?

What industries have you worked in?

Are you open to full-time opportunities?

How do you measure the success of your work?

Created with care.

ッ I’m happy you’re here. I hope you found something worth taking with you.